There was a time when people called it “keeping up with the Joneses.” Now it comes to us through endless scrolling, targeted ads, influencer hauls, aesthetic trends, productivity gadgets, beauty routines, home resets, organization systems, and carefully curated videos designed to make ordinary life feel inadequate. The message is constant: You need this. Your home needs this. Your children need this. Your routine would be better with this. Your kitchen would function better with this. Your life would finally feel peaceful if you just bought one more thing. And little by little, many of us end up overwhelmed, overstuffed, overstimulated, and financially strained while still somehow feeling like we don’t…